Hey there! I’m Oby, a mom, wife, and entrepreneur who thrives on blending the flavors of life’s best moments. From juggling the joy of raising my three amazing kids to managing my growing brand, Simply Oby, my life is a dynamic mix of adventure, creativity, and passion.
Here, I share a glimpse of my everyday world—where Portuguese and Nigerian cultures come together to create rich and flavorful experiences. Whether it’s exploring new destinations, whipping up fusion recipes, or navigating the balance between work and family, this space is a celebration of the beauty and diversity in life.
Join me as I explore delicious cuisines, vibrant travel experiences, and the little details that make each day worth savoring. My goal is to inspire you to embrace the unique blend of cultures, traditions, and flavors in your own life, and to show you how to infuse simplicity and joy into everything you do.
Welcome to my world—where life is sweet, simple, and full of discovery!
More about me
Simply Oby’s Lifestyle is a unique blend of balancing motherhood, entrepreneurship, and a multicultural home life. It encompasses:
1. Culinary Creativity & Healthy Living
– Oby expresses her love for food through the fusion of Nigerian and Portuguese cuisines, often experimenting with new recipes in her kitchen. She promotes a balanced, healthier approach to cooking, emphasizing the use of natural sugars and locally sourced ingredients through her brand, *Simply Oby*.
– Her lifestyle values simple, wholesome eating that is sustainable and eco-friendly, with cakes and treats crafted using less refined sugar and biodegradable packaging.
2. Work-Life Balance
– As a full-time working mom, Oby masters the art of juggling family life, her embassy career, and running a growing side business. She relies on time-management techniques, such as using a weekly planner to organize her various roles effectively.
– Despite a busy schedule, she prioritizes ‘me time’ to ensure she gets enough rest and stays energized.
3. Family & Multicultural Traditions
– Oby’s home life is a beautiful blend of Nigerian and Portuguese cultures, raising her children to appreciate both traditions. Whether it’s food, language, or holiday celebrations, she integrates both cultures into their daily life.
– Parenting in a multicultural household is a key part of her lifestyle, with a focus on teaching her kids about their dual heritage while embracing the richness of both cultures.
4. Entrepreneurship & Personal Growth
– Simply Oby started from her passion for culinary arts and has evolved into a creative outlet for expressing her love for baking and providing personalized services to clients worldwide. Her entrepreneurial journey is driven by perseverance, with constant learning and growth at the heart of her success.
– Her participation in programs like AWE Portugal exemplifies her commitment to learning the ins and outs of running a business in Portugal, and her ability to take on new challenges in business and personal development.
5. Simplicity & Sustainability
– The core philosophy of “Less is More” influences Oby’s lifestyle choices. She applies this concept not only to her business but to how she organizes her home, manages her time, and lives day-to-day.
– Sustainability is important in her household, with eco-friendly habits being a natural part of her family’s life, from food sourcing to waste reduction.
6. Travel & Cultural Exploration
– Oby enjoys traveling with her family, exploring new places, and meeting new people. Her travels influence her recipes and lifestyle choices, bringing in a global perspective.
– She’s explored destinations across Europe, including Spain Italy, Switzerland and Poland, and had memorable experiences during her travels to the US, particularly during a magical Christmas in Colorado, NYC and amazing summers in Las Vegas and Los Angeles.
7. Community & Sharing
– Whether it’s sharing culinary skills through her YouTube channel or personal growth tips on her blog, Oby’s lifestyle is centered on connecting with and inspiring others. She values the sense of community and uses her platform to offer helpful advice, build relationships, and create memories.
Overall, Simply Oby is a harmonious blend of creativity, family, culture, entrepreneurship, and wellness, underpinned by a philosophy of simplicity and sustainability.